Why is Cyber Security Important

March 14, 2025
Development

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When leaving the home, no matter where you’re going, you almost always do one thing: lock the front door. When you’ve parked your car on the street, you lock it. And when you’ve got your favourite chocolate bar which you’re saving for dessert, you stash it away in that secret spot of yours so that nobody else in your household gets to it first.

You take simple security precautions on a daily basis – and cyber security should be maintained just as frequently.

Daily life has never been so dependent on technology, making the protection of that technology more important than ever before. In this post, the experts from Real Innovation Group explain why cyber security is so important and how their team of IT professionals are at your service when it comes to top quality cyber security.

What is cyber security?

Cyber security is the practice of defending systems, computers, hardware and networks from attacks by malicious actors such as hackers, spammers and other cybercriminals. It’s a broad term that encompasses a wide range of processes that defend against cybercriminal activity, from data destruction to identity theft.

Why is cyber security important?

The importance of cybersecurity is multifaceted. There are many reasons why cybersecurity has become such a vital part of running a business:

  • Technology has never been more ubiquitous
    To view how pervasive technology has become, all you have to do is walk down the street. You’ll see people replying to emails on their phones while walking to work. People working at coffee shops on their laptops. Using social media while on the bus. Your business most likely relies on technology as much as the average person today does, making cybersecurity one of the most important tools in protecting your business.
  • Protecting sensitive information and assets
    It’s no surprise that the single biggest reason why cybercriminals launch attacks on businesses like yours is to gain sensitive information, often with hopes of extorting money. Increasing your cybersecurity helps to defend you and your business against attacks and scams like these.
  • Protecting privacy
    ‘Sensitive information’ around your business can include many things – from facts and figures to names of clients, customers or patients, the last thing you want as a business is for a privacy breach to occur. Protecting privacy is at the top of most business owners’ minds, and cybersecurity is one way to ensure the privacy of everyone in your business’s orbit is protected.
  • Minimising downtime
    Time is money, right? And when you experience business downtime, whether it’s due to a faulty piece of equipment or shipment delays, you’re incurring a potential loss. Cybersecurity is no different; if your business experiences a cyberattack, you’re likely to experience downtime which, in many instances, translates to losing money.
  • Defending your network as a whole
    Cybersecurity doesn’t just encompass your computers or your personal smartphone; it includes your entire business network and all of the things in its orbit. From phone systems to cloud data to devices, cybersecurity aims to defend all of these aspects of your business.

Cybersecurity prevents several different types of attack

The term ‘cyberattack’ can mean a whole bunch of things. Check the ‘Junk’ section of your personal email inbox – you’re bound to find something that says you’ve won a big prize, or that you’ve inherited millions of dollars from a long-lost relative. These spammy, poorly put-together emails are considered a form of cyberattack.

On the most extreme side of the term ‘cyberattack’, you have cyberterrorism, in which politically-motivated attacks on computers and systems are carried out to cause widespread social disruption.

Cybersecurity aims to prevent all types of cyberattack, such as:

  • Malware
  • Trojans
  • Botnets
  • Adware
  • Structured Query Language injection
  • Phishing
  • Denial of Service attacks

Real Innovation Group’s cybersecurity services

Don’t let the risk of cyberattack weigh you down. Real Innovation Group’s cybersecurity services allow you to run your business with confidence, and to enjoy total peace of mind when it comes to your business’s online systems and networks. Our highly trained staff are experts in:

  • Malware protection
  • Cloud protection
  • Data and privacy protection
  • Application security
  • Patch management
  • Mobile security
  • Many other aspects of cybersecurity

Get in touch with Real Innovation Group today

Real Innovation Group are Australia’s experts in managed services, cyber security and cyber insurance, too. A team committed to protecting your biggest assets, Real Innovation Group are driven to provide you with peace of mind by ensuring your business complies with cyber hacking insurance policies while delivering high-quality ICT support.

Talk to the team about increasing your cybersecurity protocols today.

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Frequently Asked
Questions

Do you complete Security Audits?

YES - we can complete one-off audits to give you a second opinion on your environment. However, this is what we refer to as IT Cowboys, and we would prefer to build an ongoing relationship with you. That’s why, when you commit to one of our packages, we complete an onboarding audit, which includes a security audit, a gap analysis against our Tactical 12 fortress, along with internal and external penetration tests. We then put together a plan for remediation as quickly as possible to ensure your compliance and get your insurance sorted ASAP so you’re covered.

Do you come to site?

In the initial onboarding process, we attend your site to document and understand how you operate, completing a checklist, inspecting infrastructure suitability, meeting key stakeholders, and performing general IT housekeeping. Once the onboarding process is complete, your environment should be rock solid, and the need to attend the site moving forward should be very minimal, if at all.

Will my existing computers be supported?

YES - Providing they are a currently supported operating system by the vendor and under warranty by the manufacturer.

Do you support Apple Mac and can they be compliant?

YES - we worked hard to ensure that Apple products can be supported and secured under all our product offerings.

What happens if an issue arises outside my support contract?

inSUPPORT Helpdesk operates a 24/7 'follow-the-sun' support desk, serviced by a team of global geeks. You might get a Kiwi from New Zealand on one call, and a Pinoy/Pinay from the Philippines on the next.